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Drones. Are they poised to take over the universe?

Remember that first time you ever watched I, Robot and the robots started to take over? Me too.
I don’t have cable, but last week I happened to be staying in a hotel in my very favorite city in the US and “I, Robot” was playing on one of the channels. Have you seen it? It’s the movie where Will Smith is living in a future where artificial intelligence has evolved to the point that robots are in every household and assisting humans on all levels of day-to-day activities. In the movie, everyone except Will Smith has come to accept the integration of artificial intelligence as the norm. Will maintains that without the ability to feel and think freely, robot “logic” makes them untrustworthy to make decisions regarding the health and welfare of human lives. In the end he’s right and the robots make the decision that as humans we’re our own worst enemy and therefore need to be contained to keep us from harming ourselves further. Anyway, good movie.

Watching the movie led me to think about the drone controversy and how people fall on opposite ends of the argument. Some are excited about the idea of this new technology and the possibilities, while others are skeptical and concerned about how drones are being integrated into our lives. I love technology, but the subject of drones left even me a little apprehensive. So, I set out with a list of questions and have Googled, listened to presentations, and attended drone events to learn as much as possible about the subject.

How are drones being used?
What are some of the positives?
What challenges they’re facing?
What’s next?

Current Use
If the question is who’s doing what with drones right now, the […]

By |July 4th, 2015|Apple, drones, Steve Jobs, tech|Comments Off on Drones. Are they poised to take over the universe?

Product Review: Postcard on the Run App (genius!)

The absolute greatest thing EVER happened! My, now fiance, Eric asked me to marry him…on the red bridge*…and I was wearing a SpiritHood…and there were sea lions down below the bridge…swimming. And we have pictures of THAT moment!

Attention Selena Gomez, you just invested in the best company EVER!

So…after the magic moment, naturally I posted and shared with all of my social media accounts. Hmmm, I’ll be honest, in my excitement I didn’t immediately call my family and they were less than pleased. But…crisis averted, calls made, people forgiven. Except, my grandma. She’s 86 and hasn’t realized the magic of #Apple and the world wide web just yet. She prefers mail to calling.

So when I heard about the FREE Postcard on the Run app on Twitter I downloaded right after I sent a “woohoo” text to @POSTCARDing expressing my gratitude (to which they promptly responded with a thank you). It might’ve taken two minutes before I was opening the app and gearing up to send my grandma the best postcard of my LIFE. Oh…for $0.99. Postcard on the Run is the perfect solution to the busy techy with moments to share and not enough time in the day.
(Download now at http://postcardonthego.com/)

Unfortunately, I wish that I could have a LOT of moments for life (shout out to @NICKIMINAJ1Luv). My phone was packed with 10,000 pictures. Everything from Norbert, the Gnome on his epic vacations to the view from the 86th floor on the Empire State Building gets shared with random @Foursquare, @Instagram and tweeting people. When I touched the “Use Existing Photo” button the app froze. I sent a reply back to @POSTCARDing about what had appened and they responded right away reassuring me that they […]

Epic QR Code-yness in 4 Quick Tips

Yoda likes QR codes too.
Ok, you got me! I LOVE the scan-able little black and white squares that bridge print with technology. How did marketing ever exist without them?! How long will they be around? And how do they work?

I’ll admit (sshhh…) I’ve had some QR code fails and spent more than a few hours getting Google to cough up everything it knows about creating, tracking and best practices for these mysterious and wonderful squares. And great news – I’ve condensed all the research, failure and smashing success into 4 Quick Tips.

4 Quick Tips

1. Know your audience. QR Codes aren’t for everyone. If you’re audience doesn’t have a smart phone, then they will never know the pure genius you’ve included for them by way of QR codes in your marketing materials. So, know who you’re talking to in order to ensure success. It’s also helpful to include instructions in your materials to help your users know what to do. This can be as simple as two words, “Scan me.”

2. Create the code. People are doing amazing things with QR codes, and others are simply using the black and white squares as is. Goo.gl has an excellent feature for shortening links and generating QR codes. Even the most colorful QR code centerpiece ad begins as the black and white code you can generate in using Goo.gl. tool. A word of advice: If you’re changing any elements of the qr code, be sure to test as you go to make sure it continues to scan successfully. Nothing’s worse than spending hours rounding corners, colorizing and dragging points to find that your masterpiece doesn’t work in the real world.

3. Reward the user. They’ve taken the time […]

By |September 20th, 2011|Goo.gl, QR Codes|0 Comments